Nars truly delivered for National Lipstick Day. The unofficial beauty holiday is the perfect excuse for enthusiasts to celebrate their go-to shades and formulas and for makeup brands to introduce something fresh. On July 29, Nars did just that, making waves with the launch of its new Explicit Lipstick. The collection boasts a whopping 36 (!) shades with a creamy, satin finish that’s the perfect balance between matte and glossy.
But the launch was more than a National Lipstick Day celebration; you can also think of it as a gift from the brand in honor of its 30th anniversary. It was founded in 1994 and launched with just 12 lipsticks, so it’s only right that we celebrate with modern lipstick formulations. “Lipstick has always been about confidence for me,” François Nars, makeup artist, founder, and creative director of Nars said in a press release. “Here’s to thirty years of character-building color and the Explicit content that’s still to come.”
Here’s what you need to know about the new Explicit Lipsticks: First and foremost, they’re refillable—an absolute win for eco-friendly and space-savvy beauty enthusiasts. When it comes to performance, these lipsticks deliver buildable coverage from medium to full, all while offering a lightweight, long-lasting formula. Plus, the innovative precision-tip bullet ensures flawless application, whether perfecting your look in a mirror at home or bravely in the back seat of a taxi. Regarding color, there are options for everyone, including berry, coral, pink, red, and brown hues.
To celebrate the exciting launch, Nars tapped three new global brand ambassadors: Ciara, Camila Morrone, and Pom Klementieff. According to the brand, these “modern-day provocateurs” are “heralding an era of sophistication and unconventional beauty.” Below, we’ve detailed the exact Explicit Lipstick shades they wear, the exclusive titles Nars has given them, and why these hues are their top picks. Plus, scroll down to see how these shades look on them.
Shop Their Favorite Explicit Lipstick Shades
“Liaison is a must-have in my bag. Its versatile shade perfectly embodies my approach to style—effortless yet sophisticated, ideal for transitioning seamlessly from day to night.” — Camila Morrone, “the style chameleon”
“I have a lot of roles in my life—performer, songwriter, entrepreneur and more importantly, mother. Outside of the spotlight I rarely put on a full face of makeup, but even a little lipstick makes me feel glamorous. Nothing commands attention like a bold red lip, which is why Unauthorized is my go-to.” — Ciara, “the captivating performer”
“NARS women are the ultimate rebels. Excited to finally announce that I am a NARS Global Brand Ambassador. Wearing shade Rendez-Vous in new Explicit Lipstick—a perfect rose brown.” — Pom Klementieff, “the thrill-seeking rebel”
