PSA: So Many Lip Products Are on Sale for National Lipstick Day

It’s hard to top lipstick when you’re talking about a beauty product that makes the biggest impact with the least amount of effort. From Taylor Swift’s signature red lip and Meghan Markle’s everyday nude-pink to Sofia Richie Grainge and Margot Robbie’s peachy-pink Chanel favorite, lip colors make a statement all their own. And in a testament to lipstick’s long-standing icon status it has its very own holiday. National Lipstick Day is Monday, July 29, and it’s safe to say brands are celebrating.

Some sales are one day only, and other brands are partying early. A select few are keeping the celebrations going even after July 29. Simply put, some of the industry’s biggest makeup brands are slashing lipstick prices and giving shoppers free gifts in honor of National Lipstick Day. Keep scrolling to see the best deals we’ve spotted so far.

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Kosas

Now through July 29 snag a free Wet Stick (in shades Baby Rose or Cinnamon Spritz) with any $80+ order on Kosas.com. Some of our favorite Kosas products include the legendary and celeb-obsessed Revealer Concealer ($30), DreamBeam SPF 40 ($40) and BB Burst ($38), a tinted gel cream shoppers say makes mature skin “especially smooth.”

Event dates

July 24 – July 29

Deal Type

Free gift with purchase

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Ulta Beauty

Ulta Beauty won’t settle for just one day to celebrate. The brand’s National Lipstick Week event runs from July 28-August 3 with limited-time deals on the best and most viral lip products of the year. Brands such as NYX, Morphe and ColourPop are BOGO 50-percent off, while Tarte, Too Faced, Live Tinted and more are 40-percent off.

Event dates

July 28 – August 3

Deal type

Select brands BOGO 50-percent off and select brands 40-percent off

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Kevyn Aucoin Beauty

Get a free lip liner with every Kevyn Aucoin Beauty lipstick purchase on July 29. Some of the brand’s best-selling lip products are the intensely-pigmented Unforgettable Lipstick ($32; available in matte, shiny and creamy finishes) and the hyaluronic acid-infused Velvet Lip Paint ($39).

Event dates

July 29

Deal type

Free gift with purchase

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ColourPop

Enjoy 50-percent off all single lip products and 30-percent off off all lip vaults and sets on ColourPop.com through July 29. May we recommend the So Juicy Plumping Glossy Lip Oil (originally $10, now $5), a nourishing, plumping, non-sticky lip oil packed with peptides, ceramides, ginger and fruit oils.

Event dates

July 23 – July 29

Deal type

50-percent off singles and 30-percent off values and sets

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Kylie Cosmetics

Kylie Cosmetics, whose titular leader is renowned for her perfectly lined lips, has not one, but two deals to celebrate National Lipstick Day. Buy two lip singles (excluding only the Transformative Lip Tint) for $22 and a free makeup bag with orders of $50 or more. I imagine shoppers will be flocking to add the brand’s best-selling Matte Liquid Lipstick and Matte Lipstick to their carts.

Event dates

July 26 – July 29

Deal type

50-percent off and free gift with purchase

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SKKN BY KIM

Kylie Jenner isn’t the only Kardashian sister with a deal for National Lipstick Day. Kim Kardashian’s SKKN BY KIM is marking the occasion with 20-percent off their Soft Matte Lip Color on July 29.

Event dates

July 29

Deal type

20-percent off

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ICONIC London

All lip products from ICONIC London, including the newly launched Matte Cloud Kiss Lip Mousse, Lustre Lip Oil and Melting Touch Lip Balm, are 25-percent off on the brand’s site.

Event dates

Now through July 29

Deal type

25-percent off

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Rinna Beauty

You can get 20-percent off Rinna Beauty lipsticks (brought to you by actress and Real Housewives of Beverly Hills star Lisa Rinna) on RinnaBeauty.com and Amazon July 29 – August 2.

Event dates

July 29 – August 2

Deal type

20-percent off

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Doll 10

With every and any order made on July 29, Doll 10 is gifting a full-size Perfect Pout Revitalizing Lip Treatment. Our recommendation: Doll 10’s Peptide Plump Cream Lip Color ($24) looks too stunning not to try.

Event dates

July 29

Deal type

Free gift with purchase

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MAC Cosmetics

It’s hard to argue that MAC Cosmetics’ signature product is anything other than the Retro Matte Lipstick in Ruby Woo, so it’s not surprising that the brand is in on National Lipstick Day. This year, shoppers get an impressive 30-percent off all MAC lip products through July 29. In addition to Ruby Woo, we love the Lip Pencil and Powder Kiss Lipstick.

Event dates

Now through July 29

Deal Type

Free gift with purchase

Deal type

30-percent off